Salvatore Ferragamo: Shoemaker to the Stars

imgresAs you well know by glancing across this blog, perusing our Fantasy Event List, opening up our new issue #8 (get it for your Apple devices:, for Android: or for Amazon Kindle: Von Gutenberg is ever involved in and championing a global expression of fashion, whether through latex couture, accessories, shoes…even make-up. We are all about what’s called ‘mode’ in German, ‘moda’ in Italian and ‘fashion’ in the U.S. from a global perspective.

This is why I do my best to write about and sometimes expose as many designers, new or seasoned, well known or not, from everyplace across the world. No matter what those designers or one-man (woman) shops are making we delight in bringing a whole bunch of stuff to light, even if it has been lit many times before.

Salvatore Ferragamo is one of those design names you might have seen before.

One of the first designers made famous for designing for the famous Salvatore Ferragamo learned of his talent at age nine when making a pair of shoes for his sisters’ confirmation (he was one of fourteen children). Salvatore went on to study shoe making in Naples then actually opened a small store at his parent’s home in Bonito. In 1914 he came to America, worked with his brothers in a cowboy boot factory in Boston then quickly convinced them to move west with him…thus beginning an illustrious career of ‘made-to-measure’ shoes and Ferragamo becoming “The Shoemaker To The Stars” (at least the earliest one) of silent era in Hollywood.


Not satisfied with this success Ferragamo moved back to Italy, set up his shop in Florence, developed such innovations as the ‘cage heel’ and made shoes for some of the world’s most notable women like Eva Peron and Marilyn Monroe… to name just two (today stars like Eva Longoria and Zoë Deschanel wear them)  These days you’ll see the name Ferragamo on a whole slew of items from bags, silks, perfumes and ready-to-wear clothing and continuing the company/family’s connection to Hollywood Salvatore Ferragamo sponsored the Inaugural Gala and festivities at the newly opened Wallis Annenberg Center for the Performing Arts in L.A.

A full circle of near a century of Ferragamo influence and one we feel needed to be celebrated.

Log on to the Ferragamo webste here:


Sweet Miley Cyrus


Less we forget, very much like Cary Grant growing in his popularity as a movie star more than he ever was an actor (and a good actor at that), Cap’n Crunch as much a commercial cartoon character as breakfast cereal that could rot your teeth the recent maligned Miley Cyrus is a pop personality before she really is a musician. So why could anyone be truly surprised, up in arms, offended even by her display the other night at the VMA’s, a show surely built on the shaky ground of visual pop-dom over musicianship.

Like it or leave that wagging foam finger and the girl’s granny-panties bikini, one fact is clear from our pov: the lady, ex Disney brand, Billy Ray Cyrus’ kid has every right to shake her thang in the camera to oversized teddy bears and into Robin Thicke’s crotch as much as she wants.

You might not recall-and I certainly wasn’t born yet to have seen it originally-but back in the day folks were enraged over Elvis’ gyrations (a man seen as a pop star more than ever a musician, which is a shame because he had a fantastic voice all the way up to the overweight jumpsuit end of his days) that Marilyn Monroe (cultural sex symbol more than ever an actress, which is sad seeing her comedic turn in “Some Like It Hot”) singing “Happy Birthday, Mr. Prez…i…denta”  to her lover JFK was seen as quite scandalous and God knows Madonna (like Miley and MTV darling at one time and certainly media whore to the nth degree) has seen her time or two on a stage (or in her overpriced SEX book) where people simply scratched their hands and said: “What he f***?

Like those tragic movie theater shootings, what I saw the other night of Miley shaking her thang has me saying “Why doesn’t stuff like this happen more often?” as opposed to “Why does it?” Being a pop star or a serial killer (and both get huge attention from our media) both need to truly make a statement in their endeavors to have any impact (that’s what makes serial killers and pop stars so dangerous…albeit one very much more so then the other).

But as I don’t and never would with a serial killer, I do in indeed applaud Billy Ray’s daughter’s bump-and-twerk, not because me thinks the actual gyrations all that good actually-I thought them quite lame-(I saw a posting online that said Cyrus’ “twerking is not working”)-but because I live in a country where a performer can still do ‘things like that’ but that ex-Hannah Montana knows enough at this point in the pop-star-more important then-musicianship state MTV has put us in that what she did the other night is exactly what is expected of our best and brightest.

You go girl.

Check what it’s all about here:

The Basics

Look below at that picture, it celebrates one of the most iconic sexy scenes of modern day cinema with our dear sweet Marilyn Monroe. This is a statue that was recently unveiled in Chicago and while I think it would be a gas gas gas to walk right up to the lady’s legs and get a gander up that skirt this reminds me more of the sweet basis of sex:

1.) A paddle with holes, the stunted deer-hide tethers of your favorite flogger, a belt looped hard and tight…sure all of these are good for those who have been naughty in your life, but how ’bout the basics of pulling him or her over your lap for a little bare OTK?

2.) The thigh-high leather boots, the latex choker, the long leather duster…whatever happened to her modeling a nice tight pair of high-cut panties or him a tight white tee with no sleeves?

3.) Hitting that kinky event weekend far from home where you partake in the seminars and nighttime playing in the makeshift dungeon…or simply staying home on the couch for a shared foot massage and whatever else comes from it.

I am as much for the pony-play, diapering, suspension end of the spectrum as I am for the the getting into position to piston one’s hips like a jack hammer. I like all the bells and whistles of buckles and bows, marquis one-of-a-kind outfits as I do enjoying the classic little black dress or a girl wearing an over-sized sweatshirt. Like that famous subway breeze blown image of M.M. sometimes it can be the simple basic sexy that gets to you as much as anything else.




Itching For Clothes

Do clothes make the man…and women?

The iconic Marilyn Monroe “subway” dress the beautiful actress attempted to push down across her magnificent thighs (fortunately for us all not too well) in the 1955 Billy Wilder film “The Seven Year Itch” sold at auction this month for $4.6 million. Previous auction sellers were Claude Rain’s military suit from “Casablanca” (selling for a cool $55,000) and Audrey Hepburn’s Ascot dress from “My Fair Lady,” at $3.7 million.

We really do like our clothes, don’t we?

Clothes are our social uniform. They make us feel sexy, smart, competent. They can as much marry us to a time in our lives (taking out the old wedding dress or the stone-washed jeans we used to fit in back in our 80’s clubbing days) or act as a touchstone to culture icons, like Miss Monroe’s dress does.

But fashion is a fickle business. Old M.M. got lucky with that dress, but it is less the design we all remember of her subway moment but how her “Isn’t it delicious” and spinning filled our imaginations-and lusts-as the dress wavered over her perfectly thick gams. The latex and leather we feature in Von G. is of a more specific importance to a smaller population but if you’re reading this blog one has got to assume you are part of that population.

I refer you to and ivite you to have a look around.  Certainly the clothes we have for sale are not as well known as the subway dress, still some of the pieces might tickle your fancy, and might ignite your lusts in the very same way. This is not stuff that will blow-up your booty when a breeze blows, by but it is sexy all the same.

So here’s to dear sweet left-us-too-soon Marilyn Monroe and here’s to us all for appreciating all that clothes bring to our lives.